Every proposal starts from a blank page
You copy last month's doc, hunt for the right numbers, and rewrite the same intro for the tenth time.
AI proposal generator
AI-Powered Proposals for Agencies & Freelancers
Describe your project, pick a template, and Propo generates a professional proposal in 60 seconds — with INR pricing, GST fields, and a client approval link so you know exactly when you've won the deal.
- No credit card required
- Free plan forever
- Cancel anytime
The problem
Winning the work shouldn't take longer than doing it
Great proposals close deals — but the way most teams write them quietly costs hours, momentum, and revenue.
Static PDFs get skimmed and forgotten
Clients open an attachment once, miss half the value, and you never know if they read past page one.
Slow follow-up loses the deal
By the time your polished proposal lands, the prospect's excitement — and budget — has already cooled.
Features
Everything you need to ship proposals that close
From first draft to signed deal — Propo handles the heavy lifting so you can stay in the conversation that matters.
AI-crafted narratives
Turn briefs into persuasive proposal stories that speak your client's language — in seconds.
Brand-true templates
Every page inherits your fonts, colors, and voice so proposals feel unmistakably yours.
Smart pricing tables
Auto-build clear packages, options, and add-ons that make saying yes effortless.
Live collaboration
Invite teammates to refine scope and messaging before anything hits the client's inbox.
Track every open
Know when proposals are viewed, which pages convert, and when to follow up.
One-click export
Ship as a branded link, PDF, or embed — without wrestling formatting at midnight.
How it works
Brief in. Proposal out. Deal closed.
01
Describe the project
Paste a brief, drop notes from a call, or answer a few guided prompts. Propo learns the context.
02
Generate & refine
Watch a full proposal assemble — scope, timeline, pricing, and next steps — then edit with AI assist.
03
Send & close
Share a polished link, track engagement in real time, and convert interest into signed work.
Why Propo
The old way vs. the Propo way
Same proposal, two very different workflows. Here's what changes when AI does the heavy lifting.
Time to first draft
The old way
3–5 hours
Propo
Under 5 minutes
Starting point
The old way
Blank doc or last month's copy
Propo
AI draft from your brief
Client experience
The old way
Static PDF attachment
Propo
Interactive branded link
Engagement insight
The old way
No idea if it was read
Propo
See every open & section viewed
Branding
The old way
Manual formatting each time
Propo
On-brand automatically
Follow-up timing
The old way
Guesswork
Propo
Alerted the moment they re-open
The old way
Propo
Time to first draft
3–5 hours
Under 5 minutes
Starting point
Blank doc or last month's copy
AI draft from your brief
Client experience
Static PDF attachment
Interactive branded link
Engagement insight
No idea if it was read
See every open & section viewed
Branding
Manual formatting each time
On-brand automatically
Follow-up timing
Guesswork
Alerted the moment they re-open
Customer stories
Teams that stopped rewriting the same proposal
“I used to burn half a day rewriting the same PDF. With Propo I send a branded link the same afternoon — and I can see when the client actually opens it.”
“Our proposals finally look like our work. Scope, timeline, and INR pricing land clean — clients stop asking ‘can you resend as a Word doc?’”
“We cut first-draft time from hours to minutes. The team edits together, ships a trackable link, and follows up when the prospect reopens — not when we remember to.”
Sample proposals
Start from templates that already look client-ready
Pick a structure, swap in your scope and pricing, and send — Propo fills in the narrative with AI.
CreativeTemplate 01
Prepared for
Northline Studio
Brand identity & design system
Investment
₹3,50,000
Timeline
8 weeks
TechnologyTemplate 02
Prepared for
Lattice Labs
Custom web app development
Investment
₹8,75,000
Timeline
12 weeks
MarketingTemplate 03
Prepared for
Hale & Co.
Growth marketing retainer
Investment
₹45,000/mo
Timeline
6 months
Pricing
Simple plans that scale with your pipeline
Start free, upgrade when proposals become your unfair advantage. All prices in INR.
Free
Perfect for getting started with AI proposals.
₹0/mo
- AI Proposal Generator
- Basic Templates
- Shareable Proposal Links
- Email Support
Pro
Perfect for freelancers, agencies, and sales teams.
₹499/mo
- 50 AI Proposals / Month
- All Premium Templates
- PDF Export
- No Watermark
- Proposal History
- Priority Support
- No credit card required
- Free plan forever
- Cancel anytime
Resources
Guides on proposal software
In-depth articles on agencies, freelancers, PDF alternatives, and design-led pitches—without leaving the product story on this page.
Best Proposal Software for Agencies in 2026
What to look for in agency proposal software — from interactive formats and branding to pricing tables and approval workflows.
Read articleWhy PDF Proposals Are Killing Your Conversion Rate
Static PDFs create friction on mobile, hide pricing, and slow internal approvals — here's what to send instead.
Read articleHow To Create Winning Client Proposals
Shift from agency-focused pitches to client-focused proposals: discovery, structure, and writing principles that win.
Read articleProposal Design Best Practices That Actually Win Clients
Structure, hierarchy, typography, and white space that make proposals scannable, credible, and easy to approve.
Read articleFAQ
Questions before you send your first proposal
Quick answers about plans, AI, exports, and how Propo fits your workflow.
Still stuck? Start free or reach us at support@getpropo.com.
Share a brief, call notes, or answer a few prompts. Propo drafts the narrative, structure, and pricing sections using your inputs. You review, edit, and send when it sounds like you.
No. The Free plan lets you create proposals with basic templates and email support. Upgrade to Pro when you need premium templates, PDF export, and no watermark.
Free includes the AI generator, basic templates, and email support. Pro adds premium templates, PDF export, no watermark, proposal history, and priority support — currently ₹499/month in INR (yearly billing available on the pricing section).
Yes. Proposals follow your voice and layout choices. On Pro, exports ship without a Propo watermark so clients only see your brand.
We treat client and project data as confidential. Proposals are stored in your account history on Pro, and we follow standard security practices for encryption in transit and access control.
You can switch between monthly and yearly billing or cancel Pro from your account settings. Your access continues until the end of the current billing period.
Propo
Your next winning proposal — ready instantly
AI turns briefs into polished decks in seconds.